Transcreation is the creative adaptation of content for a given target audience. While document translation requires some degree of adjustment to local requirements, the transcreation process involves additional layers of creativity, the constant input of involved parties, and multiple quality reviews. Our marketing translation service process is based on years of experience working with a wide variety of collateral, targeting different countries and regions.
The desired outcome of marketing translation is a culturally relevant text that sounds as if it were written in the target language in the first place. From the very beginning, we will work with your company’s in-country staff. They are the people know the product the best, and can provide us with invaluable feedback and guidance for the translation of the product and brand names. We will collaborate to create the desired messaging for that particular market, whether you are translating in to a single language or to ten.
It takes years to create a brand and build credibility and only a few seconds to destroy it. Contact us at [email protected] today for more information on our global marketing translation services.