How to Motivate Usability Testers in 5 Minutes or Less

How to Motivate Usability Testers in 5 Minutes or Less

When you work with an emerging technology like speech recognition, there is lots of unknown territory. So when we executed usability testing for data collection last fall – with one thousand people in just eight weeks! – we had to make sure we provided enough guidance, but at the same time stay unobtrusive.

We also had to figure out how to motivate people quickly. Here are the most important things we learned.

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Company & Product Names: Should You Translate Them?

Company & Product Names: Should You Translate Them?

To translate, or not to translate, a client’s name? If you’re working on a relatively large project, most likely the answer is already in your translation style guidelines. However, not all projects have the answer ready when you start working on them. If you are in that situation, here are some tips you might find useful – plus have your say in our poll.

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Insight in the best Google Search Tricks

Beyond Basic Google: Search Tricks for Every Linguist’s Toolbox

The ability to search effectively is a skill that everyone should have. And working in the localization industry, I place extra importance on the ability to find references and information – it’s a skill that I consider a must for translators and quality assurance testers.

So where can you look for additional references, as a linguist? Here are some of my favourite tricks and shortcuts

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How do linguists get hired and hired again?

How to get Hired (and Hired Again): Advice for Linguists

In the past several years I have hired lots of translators. While many of them continue to work with us for years, a surprising number of linguists are hired only once.

After some thinking about who I hire (and who I don’t) I came up with a list of things that a translator can do to set themselves apart and earn a client’s ongoing business. Doing just one of items on the list won’t make much difference, but applying them all as part of your daily process can work magic.

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